UrbanCart
Transforming customer engagement and reducing cart abandonment through intelligent WhatsApp Business API integration.
Client
UrbanCart
Services
WhatsApp Business API, Automation, CRM Integration
Industry
eCommerce
Date
March 2025
WhatsApp APIAutomationAbandoned CarteCommerce
Challenge
High cart abandonment rates, slow manual customer support, declining email performance, and limited scalability were major bottlenecks.
Customers expected instant, personalized communication across the entire purchase journey.
Solution
Implemented official WhatsApp Business API with store & CRM integration, including automated abandoned cart flows, order updates, COD confirmations, and segmented broadcasts.
One-click conversion paths and personalization rules turned WhatsApp into a high-ROI direct marketing channel.
